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Brands & Beyond January 2026

We’re kicking off 2026 with key insights into what’s shaping digital marketing—AI agents, smarter search, and new ad formats from OpenAI. It’s all about growing with precision and relevance.

We hope you enjoy again the latest insights and explore how Deluux continues to elevate your brand!

Unlocking Opportunities: Ads in AI Overviews

Discover how Ads in Google AI Overviews can enhance user engagement, streamline discovery, and connect your business with customers seeking information. Read on for insights, best practices, and FAQs.

ChatGPT Agent Launches: The Future of Proactive AI is Here

OpenAI just changed the AI game. With the introduction of ChatGPT Agent, we’re stepping into a new era where AI doesn’t just answer — it executes directly. Think of it as your digital colleague who proactively gets stuff done using its own virtual machine.

Instagram Opens Up to Google Search—Here’s What That Means for Creators (and Why It Matters Now)

In a game-changing move, Instagram is finally letting Google in.

Yes, you read that right: Instagram content is now eligible to be indexed and shown in Google Search results. That means your Reels, posts, and profiles could soon show up alongside websites, news articles, and YouTube videos—all without users even opening the app.

Let’s unpack what this means and why forward-thinking creators and marketers should move fast.

Brand & Beyond December 2024

As we wrap up the year, the digital marketing landscape is abuzz with innovation and change. From Google’s game-changing shopping tools to the rapid rise of new social platforms like Threads and Bluesky, and even Australia’s bold social media regulations, this edition highlights the shifts shaping 2025.

We hope you enjoy again the latest insights and explore how Deluux continues to elevate your brand!

Brand & Beyond November 2024

This month, we’re exploring groundbreaking developments in integrations, AI and digital campaigns. From new integrations for TikTok to OpenAI’s new search engine integration, innovation continues to transform how brands connect with their audiences.