FREQUENTLY
ASKED QUESTIONS
Smarter growth with AI, data and marketing performance.
Deluux is a performance marketing agency that combines data, creativity, and AI to help brands grow sustainably. We look beyond clicks and leads and focus on real business value: return, margin, and scalability. Our approach is strategic, measurable, and built for long-term growth — locally and internationally.
While many agencies optimise for volume, Deluux optimises for quality. We use proprietary measurement models and AI-driven insights to connect marketing directly to business outcomes. No disconnected campaigns — we build a system that scales with your organisation.
Yes. Deluux is an AI-driven marketing agency. We use AI for campaign optimisation, data analysis, marketing automation, and decision-making. For us, AI isn’t a gimmick — it’s embedded in how we build smarter, faster, and more scalable marketing systems.
An AI marketing agency uses artificial intelligence to analyse marketing data, detect patterns, and continuously improve campaigns. At Deluux, that means better targeting, smarter budget allocation, more predictable optimisation, and less manual work.
Marketing automation helps us standardise processes, share insights faster, and improve campaigns consistently. Combined with AI, it creates clarity, speed, and quality — especially when you scale.
At Deluux, performance marketing isn’t about generating as many leads as possible — it’s about generating the right results. We optimise for quality, return, and business impact. Sometimes that means fewer conversions — but better ones.
We work with channels that match your growth stage and audience, such as Google Ads, SEO, paid social (Meta/LinkedIn), marketplaces, and retargeting. We choose channels based on data and impact — not because it’s “what you’re supposed to do.
We measure success based on value, not just volume. Beyond standard KPIs, we look at traffic quality, conversion value, and what ultimately drives profit and growth. That’s how we optimise for what truly matters.
We use AI to spot patterns faster, test hypotheses, and make optimisation scalable. Think budget allocation, audience testing, performance diagnostics, and detecting opportunities and risks early.
Yes. For e-commerce, we optimise for revenue and margin, with scalability in mind. Think shopping, paid social, retention, and smarter use of product data and feeds.