Brand & Beyond September 2024

This month, we’re exploring three key developments that are shaping the digital landscape. First, we dive into the EU’s AI Act, the first comprehensive AI regulation, and its impact on digital strategies in EMEA. Next, we highlight the groundbreaking partnership between Amazon and TikTok, enabling direct product purchases within the TikTok app—an exciting shift for e-commerce. Lastly, we discuss the launch of Netflix inventory on Google’s Display & Video 360, offering advertisers new opportunities to reach Netflix’s extensive audience.

New fresh website for deluux.io

We are excited to introduce our newest website, featuring a fresh design, new prospects, and additional support. It’s crafted to meet international needs perfectly as we are planning to share more and more content. You can expect in the coming months:

Google Says It Won’t Be Deprecating Third-Party Cookies in Chrome anymore

In a surprising turn of events, Google announced it will not deprecate third-party cookies in Chrome.