ras.nl impact
SEO MIGRATION SCRUBBING AWAY THE SEO IMPACT AFTER A WEBSITE LAUNCH
in this case
- CLEANINGINDUSTRY, MARKETING ACTIVATION, MULTICHANNEL
OVERVIEW
Recognizing the need to enhance its reach, communications and connection with cleaners and cleaning professionals across the Netherlands, RAS significantly expanded its marketing activation with +400% annually. This strategic move underscored their trust in deluux.io’s ability to deliver targeted and effective marketing solutions.
SOLUTION
Deluux.io launched an multi-channel and medium marketing campaign tailored specifically for the cleaning industry in the Netherlands. The strategy focused on both employees and employers, leveraging a mix of digital channels to maximize reach and engagement. This approach was designed to not only draw more professionals or to RAS but also to elevate the brand as a leader in the industry.
+40.29% in users year-over-year
RESULTS
The impact of the ramped-up marketing efforts was immediately evident in the metrics:
- A significant increase of 40.29% in users year-over-year, demonstrating a strong engagement with the target audience.
- Qvisits showed a robust growth of +16.6%, indicating heightened user interaction and interest.
- The expanded investment in marketing efforts was reflected in the substantial growth in engagement and reach across the board.
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"Through deluux.io’s expert guidance and innovative marketing strategies, we’ve been able to not just meet but exceed our engagement goals. This has significantly boosted our visibility within the cleaning industry and solidified our reputation as a trusted lead"
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